When I first started blogging I remember reading all these posts from other bloggers that all roughly said the same kind of thing; In order to become a successful blogger, you need to find a niche for your blog and then stick to that niche.
Now, I don’t know about you, but I just find that unrealistic.
Don’t quote me on this, because I can’t actually remember properly, but I think when I first started this blog I decided my niche was going to be fashion. But then I found myself wanting to blog about things that weren’t fashion related. I wanted to blog about my thoughts, what was going on in my life, beauty things, the places I’d travelled to. Basically anything that came to my mind I wanted to blog about it.
I think it was literally only a couple of months before the whole niche thing went out of the window for me. Now my blog is a whole mess of things; lifestyle, beauty, fashion, travel, and more recently cancer and student things. And it’ll probably move on to include even more things in the future (I’m thinking of starting to write film reviews already to be honest). Though for all intents and purposes I primarily call my blog a lifestyle blog, as the word lifestyle does cover an array of things and it is the thing I blog primarily about the most. But it isn’t and probably will never be strictly a lifestyle blog. Because I don’t want it to be.
I feel that my blog, the way it is now, is the perfect representation of me as a person. If my blog was just focused solely on one niche, it just wouldn’t be truly reflecting who I am. Because my life doesn’t revolve entirely around one thing. Don’t get me wrong, I still like fashion, but it’s not what I’m all about. I’m a media student, I love films and TV, and music, and make up, and hair styling, and food, and travelling.
I don’t like cancer, but I find it valuable for me and hopefully other people to write about my experience. I don’t expect all of you to like all these things too, and if you skip some posts because what I’m writing about that day just isn’t for you then that’s fine. No one is contractually obliged to read every single thing a blogger posts when you follow them. I just like to write about a variety of things I enjoy in life rather than just one, because that way you get to see who I really am as a person.
Does this mean my blog will be unsuccessful? This is all down to what your opinion of successful is. If it’s earning money from your blog, I think I’m slowly getting there myself, and I also know people who get contacted my brands who’s blogs also don’t have a specific niche. If it’s about the amount of followers you have, then the same applies. I don’t know if this works in reality, but in my own little theory, the more subjects you blog about, the more readers you’re going to get right? I don’t know.
For me, being successful is being honest with you, having you guys being able to trust me, and have some sort of connection with me. The blogs I read the most are ones where I feel like I’m able to connect with the writer; and most of these blogs write about a variety of things that interest them. They’re showing themselves completely. And I like that.
So this blog will never have a niche. Unless that niche can be just me as a person. It will always be a mess or lifestyle posts, beauty posts, fashion posts, travel posts, student posts, cancer posts, rants, literally anything I feel like writing about. I just hope there will always be something out there for you guys to enjoy.